We spend a lot of time talking about what promotional products can do for a brand and how they can support marketing efforts. But what about human resources? Swag affects employee satisfaction,...
Promotional Products
How to Measure Swag ROI
If you've ever pitched the idea of branded merch or swag to your leadership, you've probably heard some version of this question: "How many sales is this actually going to bring in?" Unlike...
Mid-Summer Merch Faves
Summer's flying by, but there's still plenty of warm weather fun left this season. Whether you've got company picnics, golf outings, recruiting events, festivals, tailgates, or customer appreciation...
The Endowment Effect Explained
Think about the promotional products you've held onto over the years. Maybe the conference tee that's still your favorite sleep shirt. Or the branded water bottle that's become your go-to for every...
What Makes an Event Experience Memorable?
Most event attendees won't remember every booth they visit. They'll remember the experiences they participated in. There's actually a psychological principle behind this. Known as the Generation...
Parade Marketing Ideas… For Every Budget
We've been in the Indy Pride parade for many years – and not to brag, but we think we've finally mastered the perfect parade set up. From starting with a simple banner to building out a full...
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